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Lori
Gerdts

Vice President / Creative Director

B.A. Art & Design; Minor: Journalism
Iowa State University

If Lori is not in her office working furiously, she’s usually fixing up something delicious for us to eat. Her position at IN marries her two life-long passions: food and art. She was the only preschooler in her class who could crack an egg successfully. Baking and Visual Arts were her purple ribbon categories at the fair every year. After almost 23 years with the company, her intelligence, insight, and passion for design continues to inspire the IN crew.

Slice of Heaven

Lori’s cheesecake is to dessert what Mozart is to music. It’s a masterpiece.

Creative Coif

Instead of a thinking cap, Lori dons a thinking hairdo. She’s usually seen at brainstorming meetings with a ponytail high on the top of her head.

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