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Ruiz Foodservice | Social Media Management

Consumer Social Media Management: Tornados

the IN take

Our specialty might be B2B foodservice marketing, but engaging storytelling works across all audiences. Running the Tornados social media channels has been the perfect opportunity to show how strategy, creativity, and a little bit of spicy fun can connect directly with consumers.

opportunity

As the biggest brand from Ruiz Foodservice, Tornados has a passionate fan base. When we took over their social media accounts in 2022, we saw an opportunity to fuel this existing brand love and find new followers with a trendy, buzz-worthy content approach.

approach

We focus on blending strategy with spontaneity. Through a mix of giveaways to boost engagement, meme-forward content to tap into culture, and premium product videos that elevated the products, we built a content ecosystem that felt both genuine and upbeat.

services

Insights mining

Social media management

Creative concepting

Videography

Photography

Media planning

Consumer campaigns

Data analytics

Social listening

Scroll-Stopping Content

In a fast-moving feed, you have only seconds to make an impression. Eye-catching posts are designed to grab attention, spark engagement, and turn casual viewers into active fans without losing sight of the brand’s voice or goals.

Strategy Meets Results

Strong creative delivers strong results. Here’s a look at how our work since October 2022 translated into meaningful reach, engagement, and impact across social channels.

904%
18,193,399 Impressions
136%
286,958 Engagements
186%
Published Posts
1921%
5,641,251 Video Views
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