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Business INtegrity
At IN, we seek out relationships built on respect and trust. When you partner with us, you can count on getting our best—every time.
Industry INsight
With over 25 years of food- service marketing experience, we live and breathe this industry, obsessing over the ins-and-outs of each channel so we can make strong connections with operators and other foodservice pros.
Marketing INtelligence
Foodservice marketing tools and best practices are evolving rapidly, and we stay abreast of the latest trends to keep you at the front of the pack.
Client INvolvement
We seek out partnerships to achieve stellar results. We believe that when we put our clients in position to use their expertise, it helps us do our best work, too.
Creative INgenuity
We have an appetite for big ideas. On every campaign, we push our creative thinking to the limit so we can do our absolute best work and make a lasting impact.
Why Work With In?

Foodservice Expertise
We’re a group of marketing experts, problems solvers and food fanatics. And for over 25 years, we’ve been dedicatedto helping foodservice manufacturers launch and grow their brands.

Food Connections
What happens when you gather some of the brightest minds in the food industry? We’ve been finding out since 2005. Attend our next Food Connections meeting to get in on the action.

5% toFight Hunger
Every year, we donate 5% of our profits to hunger-relief efforts in our community. Learn about our latest initiative, the Food for All Partnership Program.
See Us In Action
How do you become our Food for All partner?
To qualify for the program, your organization must be:
- A 501C3 nonprofit
- Working to alleviate hunger in some capacity
- Located in the Twin Cities metro area
Email us at info@infoodmktg.com to make sure you get on our Food For All email notification list.

EXCELLENCE deserves recognition, and we’re getting ours!
BUSINESS AWARDS
Woman-owned business,certified by WBENC
Minnesota Business Ethics Award
NAWBO Achieve! Award
2017 Enterprising Women of the Year
Minneapolis/St. Paul Business Journal 2019 Fast 50 Award
Minneapolis/St. Paul Business Journal 2020 Fast 50 Award
Minnesota Food Share
“Outstanding New March Campaign”
CREATIVE AWARDS
The Communicator, Award of Excellence
The Communicator, Award of Distinction
The Communicator, Crystal Award Summit Creative (Gold, Silver and Bronze)
Marcom Gold Award
Interested in joining?
There’s no cost to participate–we ask only for a genuine desire to connect with other professionals serving the food industry. At each meeting you’ll have the opportunity to share your business capabilities, discuss trends and network with other professionals serving the food industry with specialties including:
- Recipe development
- Food styling
- Nutritional analysis
- Photography/videography
- Copywriting Promotions/sweepstakes fulfillment
- Graphic design
- Rebate processing
- Qualitative/quantitative research
- Culinary consulting
- Packaging
- Printing

Director of Marketing
Marzetti Foodservice
Marketing Manager
Burnett Dairy Cooperative
Associate Channel Marketing Manager
General Mills Convenience & Foodservice
Owner
Famiglia Meschini Winery
Lori Gerdts
Vice President /Creative Director

B.A. Art & Design
Minor: Journalism Iowa State University

““I love all things truffle—truffle oil, truffle salt, chocolate truffles, and Truffle, my cat.””
Foodservice Factoid
Lori was introduced to foodservice in high school when she began serving for a catering company, later she scored a job working at a restaurant called Aunt Maude’s in college. However, Lori’s chance to play “chef de cuisine” for a week came when she took a class at the Culinary Institute.
Creative Coif
Instead of a thinking cap, Lori dons a thinking hairdo. She’s usually seen at brainstorming meetings with a ponytail high on the top of her head.